We help developers and property managers stand out in a competitive market through real estate digital solutions that prioritize both prestige and performance. As a creative tech partnership between gotoAndPlay
and NOPE
, we specialize in merging high-end real estate web design with the technical depth required for modern property platforms.
Aesthetic: Sophisticated luxury real estate web design that reflects the quality and lifestyle of your physical developments.
Tech: Comprehensive real estate software development, including seamless CRM integrations, real-time availability tracking, and interactive sales tools.
Impact: Results-driven property marketing platforms designed to capture leads, improve engagement, and streamline the buyer’s journey.
From the award-winning Volta Lofts to large-scale business hubs like Green Park, we build the digital infrastructure that premium real estate demands.
Ready to showcase your development? Hit us up
to discuss how our real estate digital solutions can drive your sales.
As a client we have very high expectations and with gotoAndPlay we know that even our wildest ideas become reality. “No” is a word, which just doesn’t belong to their vocabulary. Would highly recommend them not only for their skills but also their determination, punctuality and helpful attitude. Just about as good as it gets!
Maarja-Linda Taur, Former head of marketingEndover
Challenge
Pushing boundaries with fine-tuning process when combining the needs from design with performance requirements.
Making integrations between external systems work seamlessly.
Developing extensive front-end frameworks to ensure consistency, scalability which ease future developments.
Research-backed decisions to improve customer engagement and satisfaction.
Process
Diving into business goals, key stakeholders and expected outcome.
Mapping user journeys with their key characteristics and expectations.
Drafting service flows to discover new opportunities for business development.
Prototyping and testing the feasibility of the designed solution before moving on to agile development process.
Heavy testing – cross-browser, cross-device, functional testing, security tests.
